JioMart ads analytics

JioMart ads analytics: every brand in the paid slots.

JioMart’s ads console shows your own campaigns. Shelf shows the rest of the page: which brands held the paid slots on your keywords and on your own brand name, in which cities, and where on the page they sat.

A drawing of one results page, not real results. Rows marked Ad are paid slots.

In the product

What you see

A rival’s ad map
For a rival you watch: the JioMart keywords it held a paid slot on, the cities where it did and the cities where it did not, and where on the page its slots fell.
Who is on your name
The brands that held a paid slot when a shopper typed your brand name on JioMart, and in how many cities.
Who pays in your category
For each keyword of your category: the brands in the paid slots, each one’s share of them, and how much of the first ten was paid.
Your own ads, from outside
Where your paid slots showed up and where they did not, beside your unpaid place on the same keyword.

The screen

The ads screen in Shelf

Ads: the results page for a brand’s own name, drawn as it was read at one store with another brand’s ad above it, and the brands whose ads came up on that name, by cities
Brand names are hidden here.

From the read

From the read

On JioMart, 19% of search results were ads, and on 80% of brand names, another brand held a paid slot.

How we read the apps · Every app, side by side

Method

How we read it

  1. 1

    Tell Shelf who to watch

    Your brand and the rivals you care about. No ad account, no seller login.

  2. 2

    Shelf searches JioMart

    At each city’s stores, city by city, noting every slot JioMart marks as paid, with the brand in it.

  3. 3

    You see who pays where

    Shares over many reads, never one look: paid slots move between searches, so a single screen proves little.

How it works, step by step · How we read the apps

Why it is needed

What JioMart shows you, and what it does not.

What JioMart’s ads console shows
Your own campaigns: what you spent, what showed, what was clicked.
What Shelf adds
Everyone else on the page: the brands in the paid slots on your keywords and on your name, city by city, as a shopper saw them on JioMart.

Keep reading

More for sellers on JioMart.

The same on Blinkit, Zepto, Swiggy Instamart, BigBasket and Flipkart Minutes.

Blinkit, Zepto, Swiggy Instamart, BigBasket, Flipkart Minutes, Amazon Now, JioMart, FirstClub, Myntra M-Now, Nykaa Now, Zepto Pharmacy, Zepto Cafe, Bistro, Swish, Supertails, OZi, Peeko, Plazza, Slikk, ZILO, KNOT and DMart Ready, their icons, and the brand names shown in the data, are trademarks of their respective owners. They are used here to identify what was measured. We are not affiliated with, endorsed by or sponsored by any of them.

Plans

What each plan includes

All of this is one product, Shelf: Pro opens every screen in full, and Free opens part of each. These are the rows for this page.

What you seeFreeno cardPro₹29,999 a month
Your own search and ads: your rank, your share of search, who is on your nameYour countsYou, every rival and every advertiser
A rival’s search and ads: its keywords, its paid slots and its citiesIts totalsEvery rival, in full

Prices in rupees, per month, GST included. Pay once for 30 days, or turn on autopay and stop it any time. Compare every plan

Questions about JioMart ads analytics

Can Shelf show what a rival spends on JioMart ads?

No. Spend, bids and clicks sit in the rival’s own ads account. Shelf shows placements: where its paid slots appeared, on which keywords, in which cities.

Does a rival in the paid slots on my name mean it bid on my name?

Not always. JioMart also places paid slots by category, so a brand can show up on your name without choosing it. Shelf reports what was on the page and leaves the intent out.

How does Shelf know a slot is paid?

By JioMart’s own mark on the result, the one a shopper sees. A slot JioMart does not mark is counted as unpaid.

Do I need my JioMart seller login?

No. You sign in to Shelf with an email address. Nothing in Shelf is built on a seller login or an ad account.

See the shelf, every day.

Every store read every day. Pick a category and see who leads it, what sells out, who ranks in its searches and who pays for its ads. Free.

No card and no seller login needed.