Fragrance brands on quick commerce
Ranked by product-store listings: one product on the shelf of one store, counted across the stores carrying the brand in this category. It shows what is on the shelf, not sales, and is not added up into a market share. 236 brands and 1,652 products were counted on Blinkit, Zepto, Swiggy Instamart and Flipkart Minutes.
| # | Brand | Listings | Share of listings | Products seen | Median price | Apps |
|---|---|---|---|---|---|---|
| 1 | Ajmal | 83,420 | 6.3% | 76 | ₹669 | BlinkitZepto |
| 2 | La French | 68,102 | 5.2% | 59 | ₹399 | BlinkitInstamartZepto |
| 3 | Bella Vita Organic | 53,003 | 4% | 69 | ₹485 | BlinkitZepto |
| 4 | Engage | 48,648 | 3.7% | 47 | ₹350 | BlinkitFlipkartZepto |
| 5 | Bla Bli Blu | 47,355 | 3.6% | 29 | ₹575 | BlinkitZepto |
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What this is based on
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Where each of these brands is on the shelf and you are not
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