Bathing soaps brands on quick commerce

Ranked by product-store listings: one product on the shelf of one store, counted across the stores carrying the brand in this category. It shows what is on the shelf, not sales, and is not added up into a market share. 379 brands and 1,999 products were counted on Blinkit, Zepto, Swiggy Instamart, Flipkart Minutes and BigBasket.

# Brand Listings Share of listings Products seen Median price Apps
1 Fiama 77,121 5.5% 79 ₹234 BlinkitFlipkartInstamartZepto
2 Dove 69,199 4.9% 53 ₹340 BlinkitFlipkartZepto
3 Dettol 63,902 4.5% 50 ₹196 BlinkitZepto
4 Pears 45,496 3.2% 32 ₹264 BlinkitZepto
5 Lux 44,397 3.1% 37 ₹231 BlinkitZepto
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What this is based on

How we read the apps.

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Where each of these brands is on the shelf and you are not

A free account shows your brand's row, one rival, one city, and the count of stores where a rival is on the shelf and you are not. The store list, pincode by pincode, is what a plan buys.